Brand & product UGC contests
Brand or product: launch a contest and let creators produce dozens of authentic videos that sell.
Why launch your contest on TVEC
- UGC at scale — Dozens of UGC videos for the price of one campaign.
- Authenticity — Content made by real creators, not ads.
- Pay for performance — The cashprize rewards the videos that perform.
- Turnkey and secure, in 24h — Structured brief, poster design, jury, anti-cheat view verification and secure card payments (Stripe): you provide your product and the cashprize, TVEC handles everything else. Your contest is live in under 24h.
Typical use cases
- Product launch
- Seasonal campaign
- Brand awareness
Pricing
Minimum cashprize €300 (€1000 recommended). Sliding platform fee — 20% up to €2000, then 15%, 12% and 10% on higher tiers — one-time payment per campaign, no mandatory subscription.
FAQ
How much does it actually cost me?
You freely set your cashprize (from €300), paid 100% to the winners. TVEC only takes a decreasing commission of 20% max (down to 10% on larger budgets, €50 minimum). Zero hidden fees, secure card payment via Stripe.
What if I don’t get enough entries?
The more generous the cashprize and duration, the more serious editors you attract. Your contest appears in Explore and is highlighted to editors in your niche. A clear brief makes all the difference — entry volume depends on these factors and isn’t guaranteed.
How do I know the views are real?
Every edit is a public TikTok link tracked automatically. Views are re-counted at regular intervals and cheating signals (bots, bought views) are detected: a fraudulent edit is disqualified before any payout.
Who picks the winners and when are they paid?
You choose the format: expert jury, ranking by views, or hybrid. At closing you get a clear ranking, and winners are paid by bank transfer within 24h max.
How fast does my contest go live?
Under 24h after validation. You can also schedule the launch to coincide with your release or event — ideal to concentrate 0.5–5M potential views at the right moment.
What budget for real impact?
The minimum is €300, but a typical budget around 1 000 € attracts more quality edits and widens reach. Our simulator estimates your views from budget and duration (projection at the industry’s organic CPM, not guaranteed).
Can I reuse the videos in my ads?
Yes: you can boost the best videos as paid ads or repost them organically, creators credited. It’s a pool of UGC creatives tested in real conditions, for any physical product or app (beauty, tech, food, fashion, SaaS…).
Why not a classic UGC agency?
You get 10× more videos, only pay for the best, and competition pushes quality up — all at a cost per video incomparable to an agency shoot.